"Our Town"
Ohio River Trail Council "Our Town" Program Copyright © 2010 ORTC
Community Beautification Important to "Our Town" Success
There are several factors that determine a community’s potential for success. Most municipalities are interested in attracting new businesses and families, and make every effort to provide the amenities that are attractive to potential residents. One of the most critical strengths, and one that is often the most overlooked, is the appearance of "Our Town". Visitors immediately make a judgment about the community based on their first impression. Is the area litter-free? Are the properties attractive and well maintained? Is there an underlying sense of civic pride shining through? Many communities are beginning to recognize the importance of beautification and the impact it can have on all aspects of that community’s success. It is a modest investment that produces long-lasting and tangible rewards.
The Ohio River Trail Council (ORTC) is dedicated to beautification in all twenty-seven (27) Ohio River Trail communities. The ORTC Beautification Program is funded exclusively through donations from individuals and businesses that support the mission of community beautification. Our members are volunteers who donate their time and talents. Their personal participation in these projects creates a sense of ownership and promotes civic pride. When the people of a community are able to take pride in its appearance, they also begin to show an active interest in other issues that improve their quality of life.
We are fortunate to live in such a beautiful part of the country. Sometimes we take for granted the many natural resources that can make southwestern Pennsylvania so attractive to new businesses, families and visitors. Maintaining the natural beauty of a community is a responsibility that should be shared by all. It should be taught within our families and supported throughout our neighborhoods. I would like to invite you to become a member of the ORTC and support our efforts in making the Ohio River Trail "Our Town Program" a reality.